As promised, the third spot in Bud Light’s epic “Dilly Dilly” Super Bowl Trilogy is finally here! Bud Light’s Super Bowl commercial “Bud Knight” picks-up immediately after the cliffhanger of “Ye Olde Pep Talk,” — finding the King and his brave army on the field of battle facing insurmountable odds (fighting for the last stack of Bud Light 12-packs that are just within sight). In true epic fashion, Bud Knight, arrives in the second quarter of the game, just when the townspeople think they are defeated…only to discover he’s only passing through on his way to purchase some Bud Light of his own for a friend’s party.
Ye Olde Pep Talk – :30 commercial; airing 1st Quarter
Bud Knight – :60 commercial; airing 2nd Quarter